The ancient science of wellness and life, Ayurveda, has a long history in India. In the last few years, the beauty sector has seen an increase in conscious consumerism, with many consumers choosing eco-friendly and sustainable goods. On this Earth Day, we have curated some Indian beauty brands that stand out for their commitment to sustainability and environmental friendliness:
Forest Essentials is a brand that offers luxurious skincare and hair care products that are made using traditional Ayurvedic practices. The brand is committed to using natural ingredients and eco-friendly packaging. Their products are free from harmful chemicals, and the packaging is made using recyclable and biodegradable materials.
Kama Ayurveda is a brand that combines Ayurvedic principles with modern science to create skincare and wellness products. They use natural ingredients, sustainable packaging, and ethical sourcing practices. Their products are free from parabens, sulfates, and synthetic fragrances.
Juicy Chemistry is a brand that offers a wide range of organic and natural skincare products. They use only natural ingredients, and their products are free from harmful chemicals, preservatives, and synthetic fragrances. They also use eco-friendly packaging and support local farmers and artisans.
The grooming products from Vilvah Store are a fusion of skin-friendly natural and organic ingredients. Additionally, their products are eco-friendly and free of animal testing, making them the ideal option for ethical shoppers who want to care for the environment and themselves. Because aluminium can be recycled numerous times, Vilvah uses aluminium as their packaging material. Aluminum can still be used as an alloy even after endless recycling (Like kitchen vessels and machinery parts). Additionally, they have a recycling initiative called #BringItToVilvah where they assist their customers in recycling their used bottles and jars.
It is a company that offers organic and natural skincare and hair care items. Their products are made with traditional Ayurvedic ingredients and procedures. Their entire product line bears the Triple Seal of Truth: Ayurvedic, Organic, and Ethical (sourcing). In order to remain true to these values, they constantly work to make their company more sustainable.
Happier Skincare combines skincare science with natural ingredients and a charming aesthetic design. Happier skincare offers a line of cruelty-free and vegan skincare products. Each formula contains ethically sourced, organic ingredients and is packaged with care to minimise waste. With formulas containing avocado, banana, cucumber, and grapefruit, as well as other nutrient-rich ingredients, they treat the philosophy of clean, organic skincare as the default.
Biotique is a brand that creates natural and organic beauty products by combining ancient Ayurvedic wisdom with modern science. They use environmentally friendly packaging and advocate for sustainable agricultural practises. Its products are natural, Their products are free from harmful chemicals, and they do not test on animals. They are grown, gathered, blended, and manufactured in the natural environment of the Himalayas.
Co Earth, the newly launched sub-brand of Colorbar Cosmetics offers personal care solutions that embrace the best of nature while also giving back to the planet. They manufacture products that are environmentally friendly, high-performing, and made with clean, naturally derived, cruelty-free, and vegan formulas that coexist with the flora and fauna around us.
They’ve also collaborated with Wildlife SOS, the Wildlife Trust of India, and other conservation groups to help endangered animals and their habitats in India, rescuing and rehabilitating leopards, elephants, tigers, rhinos, and bears. All of their products are free from harsh chemicals and cruelty free.