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Skincare brand offers ‘functional cosmetics’ for that glass skin look

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“Glass skin” is the look of a radiant, clear complexion that is as smooth as a sheet of glass.

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The term originated in the Korean beauty — or K-Beauty — scene and has since expanded thanks to its use on social media. The hashtag #glassskin has been used more than 755,000 times on Instagram alone and viewed more than 947 million times on TikTok, tagged in posts featuring fresh faces with hydrated, smooth skin, and the skincare routines used to achieve it.

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Vancouver entrepreneur Andrea Mestrovic is looking to help beauty fans get the look with her new line of locally made face and body oils. Called Maater Cosmetics, the brand’s products offer organic, cruelty free skincare options. We caught up with Mestrovic to learn more.

Q: For those who aren’t familiar, what is Maater Cosmetics?

A: Maater Cosmetics is a new line of skincare products for face and body. Our formulations are made with pure essential and carrier oils. The bio-active ingredients we selected help nourish the skin, while reflective mica particles react with light to define the sculptural features of the human body. Our founders have long been skincare archivists — they have collected products looking for the right ingredients to balance each of their skin concerns from healthy aging to dullness. Alongside their investigation into nourishing ingredients for the coveted glassy skin, they also wanted to create products that strengthen skin’s own barrier function, seal in moisture, and prevent water loss.

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Q: What makes it unique?

A: Maater products are made with active plant-based ingredients, organic pure essential oils and are vegan and cruelty-free. Never formulated with toxins, fillers, synthetics, artificial colours or fragrances.

Q: Who is the target customer?

A: Each of our products addresses specific skin challenges and concerns: from firmness and elasticity to pigmentation, regeneration, conditioning and rebalancing. We made Maater for anyone looking to improve their skin without using synthetic fillers and non-organic chemicals.

Q: Where are the products formulated/made?

A: All of our products are formulated and made in Vancouver and assembled by human hands.

Q: What is the price range for your products?

A: $60 to $110.

Q: And where can people check them out?

A: Currently available at Turf or online at Maatercosmetics.com. Our stockist will be updated soon to include other retailers near you.

Aharris@postmedia.com


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